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Business/Career/Training Articles For Personal Trainers and Fitness Pros
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The Great Stretching Debate
by Joey Atlas
Stretching is the most overlooked and underestimated element of optimal health and fitness. This can be largely attributed to the fact that stretching for flexibility is also extremely misunderstood and often confused with other forms of exercise such as yoga and Pilates. . . . keep reading
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Body Composition, Fat and Fitness -- Part 1 of 2
by Joey Atlas
Body composition, body fat, body weight and fitness -- the relationship between these four elements is confusing for most people. As all four are inter-related, they each effect or are affected by the others. Simplifying and understanding this relationship will help you define or refine your long term fitness goals with clarity and purpose, whether you are a beginner or a seasoned fitness veteran. . . . keep reading
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Gym Germs: What You Don't Know Can Hurt You
by Joey Atlas
In the health clubs and even in your own home gym, germs, pathogens, bugs and bacteria are all present. These microorganisms are a common part of our existence. However, without proper maintenance and hygeine, any workout area can become a breeding ground for harmful microbes. This is one of the reasons people can't figure out why 'they get sick'. The passing around of germs you can't see is quite easy and frequent . . . keep reading
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How To Attract New Fitness Training Clients With a Magnetic Professional Identity
by Joey Atlas
(An article for Fitness Pros & Trainers.)A strong professional identity can be a powerful magnetic force that attracts countless potential clients who are looking for any reason to do business with you. We'll define potential clients as any potential customer of any product or service that your fitness business offers (not just one-on-one personal training clients). . . . keep reading
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Secrets of Building a Strong Fitness Foundation
by Joey Atlas
Building a Strong Fitness Foundation is the Essential Element to Lifelong Fitness Success. Building this base properly involves both mental and physical exercise programming. Learn the secrets of building (or rebuilding) your fitness foundation (or that of your clients') to ensure natural continuous progress and long term success. [This article was originally written for personal trainers and fitness professionals.] . . . keep reading
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